Betfred to become Cincinnati Bengals official sports betting partner

Betfred and the Cincinnati Bengals have entered into a multi-year partnership, through which Betfred will become the Bengals’ official sports betting partner

Betfred and the Cincinnati Bengals have got entered into a multi-year partnership, through which Betfred will get the Bengals’ official sports betting partner.

With legalised sports betting circle to set in motion on 1 January 2023 in Ohio, Betfred intends to set in motion a peregrine sports betting app for sports fans to localize wagers on events anywhere in the Buckeye state.

Betfred COO Gospel According to Mark Stebbings said: “This is an exciting chance to partner with the Bengals as we continue to spread out Betfred crosswise the US and into Buckeye State with the launch of sports betting.

“The Bengals are a premiere enfranchisement with a passionate fanbase and a account of innovation that aligns with our brand. We looking frontward to piquant with fans crosswise the state as we innovate them to unique betting promotions and cognitive content throughout the year.”

The partnership, for which Betfred was represented by SCCG Management, will also characteristic free-to-play gaming opportunities and devotee involvement promotions.

Bengals VP and Chief Marketing Officer Brian Sells said: “The Bengals persist in to looking for exciting unexampled ways to raise the lover see and this partnership testament bring home the bacon additional opportunities to lock with our fans.

“We looking send on to workings with Betfred to create fun, fan-focused activations that supply to the inflammation on spunky day.”

In July 2022, Betfred reported a return of nearly £200m ($238m) inward pre-tax profits for the 12 months until 26 Sept 2021. In a report, the companionship elaborated the wallop that Covid-19 restrictions had on its business, with the shutdown of all its licensed betting offices on 20 Mar 2020 causation a “significant” impact on revenue.

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