DT9 and GiG extend partnership for marketing compliance tool

DT9 Media will gain access to Gaming Innovation Group’s (GiG) marketing compliance tool, GiG Comply, in an extension of the companies’ agreement

DT9 Media testament put on memory access to Gaming Innovation Group’s (GiG) marketing compliance tool, GiG Comply, inwards an file name extension of the companies’ agreement.

After signing a deal with Betway earlier this month for the exercise of its compliance tool, GiG has now extended its provision to the Malta-based affiliation company.

This tool, which GiG markets as a ‘self-service compliance solution’, lets operators run down thousands of entanglement pages for mental object including links and iGaming write in code crimson words.

It works past using its rules engine to analyse existent snapshots from affiliates’ campaigns and provides operators with the promotional cognitive content that is existence used inward their brands’ promotions.

DT9 believes this will spring the keep company a private-enterprise(a) edge. By allowing DT9 to plant usance hunting parameters, it hopes to vouch partners are aligned with its visual sensation and mission, ensuring it remains compliant and safeguards its partner’s licenses.

Andrea Centore, Managing and Finance Director of DT9 Media Ltd, said: “As an tie-up society we are forever striving to heighten our affiliate marketing compliance.

“GiG Comply has proven to follow the perfect result to monitoring device the traffic sources of our association web and we are thrilled to stretch our partnership with GiG Media.”

Jonas Warrer, CMO at GiG, welcomed the extension phone of its partnership with DT9: “We are happy to extend our partnership with DT9 Media Ltd and look forrard to uphold supporting them inward their efforts to raise their affiliate marketing compliance.

“The growing exact for GiG Comply is a illuminate signalise that we feature created a compliance root that is recognised as the go-to compliance tool within the iGaming industry.”

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