Sports betting data provider Genius Sports developed a young free-to-play predictor gamey on behalf of the NFL’s Indianapolis Colts.

Available on the team’s wandering application, Pick Six is presented past Caesars Sportsbook. A yr ago, the Colts named Caesars Entertainment as “a premier sports betting partner and the only when prescribed gambling casino partner of the team.”

‘Pick Six’ will heighten the run-up to every Colts game, intriguing fans with a serial of questions that ask them to prognosticate aspects of squad and player performance. Players testament tour head-to-head with other fans with from each one question worth points that make hebdomadal and season-long leader boards,” according to a statement issued by Genius.

Some of the questions featured inwards the gamey will feature article functionary odds courtesy of Caesars Sportsbook. Caesars offers mobile sports wagering inward Robert Indiana and runs several land-based gaming venues there. Financial terms of the Genius/Colts partnership weren’t revealed.

Genius NFL Ties Run Deep

Genius doesn’t operate as a consumer-facing sportsbook. Rather, sportsbook operators purchase information from the company and its competitors. It’s expected those purchases will growth o'er time as regulated sports betting and in-game wagering growth in popularity inwards the US.

Genius is the functionary information provider of the NFL and the companionship leverages that position to store its wares to sportsbook. Clients include well-known names such as Caesars and FanDuel, among others.

The direct of the Genius/NFL quislingism is to acquire a provender that’s so comprehensive that media companies and sportsbook operators favor it — and compensate up for it — over traditional unrecorded feeds. The partnership arrives as the sports betting industry is preparing for massive development of in-game betting — an endeavour that’s data-dependent, and ane that’s forecast to live a hitting among football game bettors.

It’s believed that Genius forked o'er $1 1000000000 to win the NFL information agreement. Today, the conference is also unity of the data provider’s largest investors. In total, the NFL was granted 22.5 billion Genius warrants as portion of the data accord.

Free-to-Play Perks for Genius, Sportsbooks

In recent years, free-to-play (F2P) games and prevision games have got been used past programme networks and sportsbook operators to advance lover involution and, potentially, convince those users to sports bettors.

Genius Sports entered the scene of action inward May 2021 when it acquired FanHub Media Holdings.

“Genius Sports is the NFL’s exclusive distributor of real-time and official play-by-play statistics, NGS data, and functionary sports betting information feed. As a leading provider of data-driven fantasy, trivia, and plectron ‘em games, Genius Sports is also the trusted free-to-play partner of the NFL, NBA, MLB, and FIFA,” said the fellowship in the statement.

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