Kambi Group has signed a partnership with Dutch operator BetEnt to support the launch of the company’s online sportsbook, BetCity
Kambi partners with BetEnt for Netherlands market launch

Kambi Group has signed a partnership with Dutch manipulator BetEnt to reinforcement the set in motion of the company’s online sportsbook, BetCity.nl, inwards the freshly regulated Holland market.

The multi-year business deal will see BetCity.nl leveraging Kambi’s engineering and sports betting offer, as well as its expertise inwards compliance and sports integrity. BetCity.nl is a unexampled sports-only brand, owning assets including Amsterdam-based Casino City.

BetEnt was one of 10 operators granted a licence for online gaming past the Dutch Gaming Authority, Kansspelautoriteit (KSA), before this week. The regulated securities industry is scheduled to open up on 1 October 2021.

“Kambi is delighted to feature been selected as the scoop online sportsbook provider to BetCity.nl and provide the backing for them to set in motion on solar day i of the marketplace opening,” said Kambi CEO Kristian Nylén.

“The Nederland testament follow extremely private-enterprise(a) but the compounding of Kambi’s technology and sports betting know-how with BetEnt's sports-first strategy leaves the BetCity.nl sportsbook swell placed to succeed.”

Melvin Bostelaar, BetEnt CEO, commented: “We are proud to partner with a world-renowned company same Kambi which is widely regarded as ane of the market’s topper sportsbook providers.

“It is exciting to go in the regulated Dutch market with such a first-class partner who to the full supports and has an unrivalled running track record in our values of compliance and sports integrity.”