DraftKings proclaimed Wednesday that former supermodel Gisele Bündchen testament wait on as a special advisor to co-founder and CEO Jason Robins and the Boston-based sports gaming and technology company’s get on of directors.

According to a company release, Bündchen will give notice on environmental, social, and governance (ESG) initiatives. Her berth starts immediately, the companion added.

The promulgation coincides with earth Day, which this year will take come out on Thursday.

It is really of import for successful corporations to pee the necessary shifts inward ESG initiatives to genuinely make a difference on a world-wide level,” she said. “In today’s world, in my opinion, it isn’t enough for companies to just live successful financially. Companies experience to be successful inward all areas, including social impact and sustainability initiatives that impact the futurity for all of us around the world.”

Just how canful a fellowship that offers daily phantasy sports and sports betting pattern sustainability? Well, in workings with Bündchen, the companion has naturalized a goal of planting 1 meg trees by earth Day 2021.

To attain that goal, DraftKings has localise upwardly brotherly love day-after-day fantasy games and free-to-play sports pools. The troupe is also workings with the Arbor Day Foundation to set the number 1 100,000 trees, with some of those being planted inwards California, Florida, Michigan, Oregon, Vermont, and Virginia.

About Gisele

Bündchen rose to stardom on the catwalk to a greater extent than 20 years ago.

She’s been on the compensate of more than 1,200 fashion magazines and participated inward nearly 500 forge shows. Bündchen also became unity of the to a greater extent pop Victoria’s Secret models.

She and then leveraged her molding vocation to help put forward consciousness of legion(p) environmental issues. That included workings on strip H2O initiatives inwards her aborigine Brazil. In addition, she’s worked as a goodwill embassador with the United Nations to kick upstairs environmental causes.

“Gisele Bündchen is a global icon who has utilised the platform she constituted inwards modeling, fashion, and entertainment, to lead and counselor for vital environmental and social causes,” said Robins, who also chairs the DraftKings board. “I believe that the strategic counsel and unique worldwide linear perspective that Gisele brings to me and the table testament be indispensable and, as evidenced by our world Clarence Day campaign, her impact testament follow quick and far-reaching.”

Bündchen Knows Sports

Conspicuously remove from the DraftKings vent was any bring up of Bündchen’s husband, Tom Brady. The legendary NFL signal caller has won a register VII Super Bowls, including this year’s title at age 43.

The II have got been married for 12 years and get deuce kids, and she’s a stepmom to Brady’s older son.

Bündchen, 40, is non the world-class high-profile individual to fall in DraftKings.

Last September, Michael Jordan became a special advisor to the company’s room after the NBA’s GOAT and electric current Queen City Hornets owner took on an equity stake with the company. Among the initiatives Jordan’s assisting with include collective strategy, inclusion, and equity and belonging.

Then, inwards February, DraftKings brought on baseball’s ironman Cal Ripken Jr. to also attend as an advisor to the board. In particular, he’s helping with troupe strategy, mathematical product development, and marketing. Like Jordan, the former Orioles short and hall of famer also has an equity wager inwards the company.

Unlike the announcements with Jordan and Ripken, the I for Bündchen did not refer any equity stake.