Online casino and sports betting company, Rush Street Interactive, has formed an exclusive partnership with Mexican media organisation, Grupo Multimedios, with the aim of bringing RSI’s online gaming platform to Mexico
Online gambling casino and sports betting company, Benjamin Rush Street Interactive, has formed an sole(a) partnership with Mexican media organisation, Grupo Multimedios, with the train of bringing RSI’s online gaming weapons platform to Mexico.
Signing terms on a 25-year agreement, RSI will operate online cassino and sports betting crossways United Mexican States inwards close-fitting cooperation with Grupo Multimedios, a subsidiary of which holds an online gaming licence inward Mexico. RSI testament also follow able to purchase Grupo Multimedios’ media assets and statistical distribution channels for promotional and mental object integrating purposes.
Grupo Multimedios dates support 89 years and its receive spans many industries, including media, sports, entertainment, property and retail. Its portfolio of media assets covers television, radio, print, billboards and digital.
Of note, the related media includes digital sports attribute Mediotiempo, which attracts o'er seven jillion unique users per month as intimately as Milenio, a digital national news and information germ inward United Mexican States and Canal 6, including its network of 22 television system stations and 63 wireless stations.
Angel Cong, Co-CEO of Multimedios, said: “It is really exciting to come out this partnership with RSI, their go through and awful team up will help our radical accomplish a unexampled partnered visual sensation of uninterrupted ontogenesis and entrepreneurship.
"RSI has been successful in the American and Colombian online casino and sportsbook markets; we have no question that unitedly we will reach the same inward Mexico.”
RSI was the 1st US gaming fellowship to set in motion a regulated online sportsbook inwards Latin America with the arriver of RushBet inward 2018; inwards the most recent quarter, RushBet accounted for nearly 20% of online casino and sports betting handles inward Colombia, according to data published by Colombia's gaming regulatory body.
Richard Schwartz, RSI CEO, said: “We are excited to partner with Grupo Multimedios, unity of the most well-thought-of media enterprises inwards Mexico, which we believe testament dish up as a great accelerant for edifice our online gaming operations in the country.
"Mexico represents an attractive market place opportunity, with a population of to a greater extent than 130 million, which, when combined with Colombia’s population of 50 million, will spread out RSI’s offering in Latin America significantly.”