Virgin Bet will retain its sponsorship of the Ayr Gold Cup, a Scottish horseracing event
Virgin Bet will continue its sponsorship of the Ayr Gold Cup, a Scottish horseracing event.
The sponsorship telephone extension is portion of an expanded trade to maintain naming rights of the three-day Virgin Bet Ayr Gold Cup Festival which runs from 15 Sep to 17 Sep 2022.
Once again, the Ayr Gold Cup will follow broadcast unrecorded past ITV Racing. In 2021, ITV’s coverage reached 1.24 billion people, with a tip audience of 632,000 for the flagship race.
Virgin Bet will sponsor 8 other races during the festival, including the Ayr Silver Cup, Doonside Cup Listed Race and the Firth of Clyde Stakes.
The manipulator testament also continue its reinforcement of the Kilkerran Cup and the Ayr Bronze Cup.
David Brown, Managing Director of Ayr Racecourse, said: “I experience I talk for the intact squad at Ayr inward expression we are delighted Virgin Bet has renewed its sponsorship of the Ayr Gold Cup Festival.
"It is an honour for us that they hold formerly over again pledged support to the biggest and richest matt racing festival inward Scotland.”
James McKay, Sportsbook Director at Virgin Bet, added: “Following the success of last-place year’s partnership with Ayr Racecourse, we are proud to keep our sponsorship. After the popularity of endure year’s festival, headlined by The Virgin Bet Ayr Gold Cup, it was only innate(p) for us to extend our partnership.
"We can’t waiting to back up British people racing on what I’m trusted will live a thrilling trio days at the Ayr Gold Cup Festival inward September.”